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Brands


We produce video content and successful formats for young audiences

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Brands


We produce video content and successful formats for young audiences

ACTIONS WITH OUR YOUTUBERS

At 2bkids, we believe that influencers marketing and branded content are the most efficient strategies to reach the younger ellusive audience, who doesn’t react to traditional marketing anymore. 
To help brands engage the millennial audience, we fully manage marketing campaigns: from auditing the brand's needs, to reviewing the campaign objectives, understanding the brand, designing the creative strategy, creating a proposal with the corresponding youtube talents, draft and execute agreement with the selected influencers. Besides, we control their work and fulfillment of the campaign that was agreed on and we send out a report of results and facilitate the payment process between brand and talents. 

The most requested influencers packages are the following:

Product Placement

The brand or the product will appear in the video, visible to the influencer’s whole community. The youtuber won’t interact or mention the brand.

Brand Endorsement

We will find the right youtubers to be your brand ambassadors on an “always on” basis. These talent can be part of your online and offline marketing strategy.

Branded Content

The brand and its promotion becomes part of the content creation process in a very organic way. The influencer can talk about it and/or interact with it. The video can live on the youtuber’s channel or on the brand’s channel or website if needed.

Other Options

There are many more ways to work effectively with youtubers. It could be campaigns in his/her social networks, affiliation programs to support the direct sales of products, recommendations programs to support campaigns realized in other medias.

Sponsorship

A playlist or the whole channel can be sponsored by you as a brand, integrating your logo in the channel’s banner and other branding elements such as the intro, outro or even in the description of every video sponsored for a specific period of time.


SUCCESS STORIES

Branded content with Famosa

In order to generate consumer engagement, a branded content action for several of Famosa’s products were carried out on YouTube channels related to the brand's target and with a large community of followers.

There were 5 videos created just before the Christmas campaign; Two videos on the Gibby channel, two on the NatalyPop channel, and one on the SoyJessi channel.

RESULT

  • More than 4.5 million reproductions in less than 15 days. After a month and a half, visits totaled almost 7 million.
  • More than 175,000 likes and 36,000 comments made with these 5 videos.
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Ask for a quote


Tell us what your needs and objectives are and we will preent you an ad-hoc tailored proposal for your brand.

e-mail us

Ask for a quote


Tell us what your needs and objectives are and we will preent you an ad-hoc tailored proposal for your brand.

e-mail us

Digital platforms have increased the importance of children’s content production. This is the main reason why we decided to bet for this type of content and launch 2bkids.
— Bastian Manintveld, Executive Chairman of 2btube